Instagram came from a page for photographers to be another TikTok.
A quick timeline:
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Launched on October 6, 2010, Instagram started as a photo-sharing app with built-in filters that made it easy to stylize mobile photos.
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You could only post square images (1:1 aspect ratio), and videos were not part of the platform at all.
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The focus was entirely on mobile photography, creativity, and visual storytelling.
Evolution:
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2013: Instagram introduced video sharing (up to 15 seconds).
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2016: They added Instagram Stories (inspired by Snapchat).
2020: Reels were launched to compete with TikTok
From what I have experienced in my comeback to use it since 2020 when I created my account, it's not longer a tool for photographers. If you do not create videos, basically it's hard for you to get any exposure and followers.
At this point, only Flickr remains an option for photographers.
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